Erika Paul
Her early experience as a marketing executive in the luxury golf and country club industry connected her with some of the most prestigious organizations in the country and helped her develop close working relationships with many of the country’s leading Realtors. This position eventually brought her to Massachusetts and naturally transitioned into the real estate industry. Discouraged with the lack of standards and sophistication in the operations of the traditional real estate firms, Erika set out on her own to create the missing niche. Teaming up with one of the area’s most respected high-end builders, Erika created a luxury boutique real estate firm that was centered on her guiding principles of excellence, elegance and service.
In Sotheby’s International Realty, Erika found the perfect complement to her established successful boutique firm, and in July of 2008, officially launched as a Sotheby’s affiliate brokerage firm. Since launching, she has more than tripled the size of her office, and continues to grow and position her company as the pioneering, technologically savvy, luxury real estate firm in Boston’s Metrowest suburbs.
“Technology plays such an integral part in the changing landscape of today’s real estate industry and we pride ourselves on our ability to stay on the cutting edge of all current technological developments which will help us better serve our Realtors and our clients. With over 90% of consumers now beginning their real estate searches online, it is integral that we as a company, as well as all of our individual agents, have the distinct advantage of being the real estate technology experts.”
-Erika Paul







