ROI in Social Media

Welcome Aboard ERIN GOLDING! Posted by Chris Chapin on Thursday, 10.03.2011 An Argument for ROI in Social Media There has been a heated debate going about the ROI in social media just about as long as social media has been around. Ever since the first Realtor posted a status update, people have been asking the question,...

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Why is Video Necessary?

Video Is All the Rage for a Reason Posted by Chris Chapin on Thursday, 8.15.2011 Fact: Everyone’s home is a work of art …to them. Now that internet based marketing of real estate is the norm, how do you separate your property from the thousands of options out there? Every listing has a group of photos, property...

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MetroWest Daily News Columnist

Agent Leslie Mann Now Writing for MetroWest Daily News Posted by Chris Chapin on Monday, 7.27.2011 Hallmark Sotheby’s International Realty Agent Answers Readers’ Real Estate Questions HOPKINTON, MA (July 24, 2011) – Hallmark Sotheby’s International Realty is pleased to announce that agent Leslie Mann now has a weekly...

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QR Codes in Real Estate

Posted by Chris Chapin on Thursday, 6.9.2011 QR Codes? Really?! Absolutely! While still a technology which is still very much in its infancy it is a fantastic tool which strengthens an agencies ability to connect with today’s tech savvy buyers. Real estate marketing is an ever changing monster and it is extremely...

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Your Real Estate Resource

The Greater Boston, Metrowest Area Real Estate Resource Hallmark Sotheby’s International Realty represents residential real estate in the Metrowest area of Massachusetts, artfully uniting extraordinary properties with extraordinary lives. We are located at the start of the Boston Marathon in Hopkinton, Massachusetts and our...

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